Perfume is playing an increasingly significant role in the business growth of luxury brands, especially in Asia, fueled by the emerging middle class and millennial consumers who are pursuing high-end lifestyles.
Huda Beauty’s wildly popular online presence has grown into a dynamic brand that aims to rival the big dogs and challenge non-inclusive beauty standards.
Shop Anastasia Beverly Hills on Beautylish! Romanian-born beauty entrepreneur Anastasia Soare launched her namesake brand with a Beverly Hills flagship in 1997 and a product line in 2000. Soare was first to introduce the Golden Ratio Eyebrow Shaping Method, which has gone on to become a modern beauty essential. Anastasia Beverly Hills creates prestige cosmetics—including cult-classics like Brow Wiz, Contour Kit, and Liquid Lipstick—that have earned numerous accolades and a passionate fanbase. ABH is committed to cruelty-free product formulation, testing, and development. Shop Products Behind the Brand